Our Featured Content

THE PROCESS BOOK

 

Can Brand Performance Be Measured?
Business, Culture Christopher Santoro Business, Culture Christopher Santoro

Can Brand Performance Be Measured?

Throughout my experiences working with clients on their brands, I’ve gotten this question thrown at me: “What’s the ROI we’re going to get from this?”

Naturally, as a younger and less-aware designer, I was slightly stumped. What were they looking for—a predicted figure? How could I provide an answer to something that hasn’t happened yet?

Read More
Partner Highlight: Ariel Wesley
The Studio, Culture, Design Christopher Santoro The Studio, Culture, Design Christopher Santoro

Partner Highlight: Ariel Wesley

Our newest Partner Highlight is featuring none other than our newest addition: our Design Apprentice, Ariel Wesley!. Hailing from East Providence, RI, Ariel is a budding designer with a knack for 3D motion and graphics. He’s an alumni from University of Rhode Island with a degree in Film/Media who keeps his creative mind sharp with every project and opportunity.

Read More
WordPress vs WP Engine: The “Why” and Paths Forward
Business, Tech, Culture Santoro Design, LLC Business, Tech, Culture Santoro Design, LLC

WordPress vs WP Engine: The “Why” and Paths Forward

Whether you’re in the tech industry as an developer, entrepreneur or marketer, you’ve no doubt learned about the ongoing legal feud between WordPress and Automattic CEO Matt Mullenwig and WP Engine, a leading WordPress website hosting platform. Since last month, the two companies have been duking it out via social and blog posts and filed lawsuits, while the WordPress community has been caught in the crossfire…

Read More