The Process Book by Santoro Design, LLC
Featured Articles
The new website has launched today, and we couldn’t be more excited! New case studies, a refreshed UX, and streamlined visuals have made this the best website the studio’s had to date.
It’s no secret that in 2026, the creative and tech industries have been, shall we say, weird. It’s never been weirder for anyone, but especially for young designers and design students who may be wondering if they’ll ever get a fair shot. With that in mind, we’re announcing that we’ll be offering monthly Portfolio Review slots to help advise, realign, and reinvigorate young designers for their current or future job search.
DESIGN ARTICLES
It’s no secret that in 2026, the creative and tech industries have been, shall we say, weird. It’s never been weirder for anyone, but especially for young designers and design students who may be wondering if they’ll ever get a fair shot. With that in mind, we’re announcing that we’ll be offering monthly Portfolio Review slots to help advise, realign, and reinvigorate young designers for their current or future job search.
As if things weren’t busy enough, we decided to take it another step further. After designing apparel for other brands we’ve built, we decided it was time to do the same for the toughest client on our roster: ourselves. Folks, the Studio Apparel Store is open!
It’s been a while since we’ve updated the Process Book! So we wanted to change that with the newly launched case study for our clients at Garden Remedies!
Our newest Partner Highlight is featuring none other than our newest addition: our Design Apprentice, Ariel Wesley!. Hailing from East Providence, RI, Ariel is a budding designer with a knack for 3D motion and graphics. He’s an alumni from University of Rhode Island with a degree in Film/Media who keeps his creative mind sharp with every project and opportunity.
At Santoro Design, we’ve worked with both tools depending on the type of project and its goals. Whenever we go about presenting these, we call them a “step above” a moodboard and a “step below” actual design. Between the two of them, they’re an exercise in art direction and creative storytelling—two essential parts of strong brand-building.
It’s hard to believe that September’s almost done. It’s even harder to believe that it’s been a few months since our last article for The Process Book! Since that time, we’ve been heads down on some really exciting projects, working with new clients and finding new ways to empower ambitious, young brands across tech and e-commerce. With that, here’s the deep dive of what’s been going on!
Our newest Partner Highlight is featuring none other than the talented Charlie Coombs of Charlie Coombs Design. Hailing from Winthrop, he’s designed brands and created illustration work for clients such as Hasbro, Disney, and various creative and advertising agencies nationwide.
Part of my daily routine is to look at design and tech articles on LinkedIn to start drumming up some inspiration for the day. It came through easily when I got a glimpse of the new Docusign rebrand—done in-house by the Docusign Brand + Creative Team—and I believe this might easily be one of the best rebrands of 2024.
Two years after we launched the cannabis start-up Beyond Booze’s new brand and landing page, our work will once again be featured in DesignRush for their upcoming “Best Emblem Logo Designs” article!
With online shopping being easier and more convenient for people, we won’t be seeing a slow-down of this growth any time soon. Now more than ever, it's important for businesses to stand out and make an impact on potential customers. There are plenty of immediate ways to begin to do this, but the best way to do it for the short and long-term? Having a solid e-commerce brand.
We’re excited to announce that as of last night, unveiled at their annual stakeholder Christmas Party, the new website for Lynn Music Foundation is now launched and ready to go!
From a top level, a strong set of brand values can help to build a deep connection with consumers, differentiate the brand from competitors, and create a clear vision and purpose for the organization.
While it all comes down to the unique objectives of the website build, there are a ton of benefits to building your company website or store on WordPress.
We’re excited to announce that the brand identity for our clients, Beyond Booze, will be featured on Design Rush later this month for their “The Best Brand Designs” article!
Since our website launched back in March, we’ve been heads down on new projects and talking to new prospects.
Late last year, we had the opportunity to collaborate with our partners at Worcester Interactive on creating the new brand strategy and identity design for EDGE Sports Group, a full-service community sports center development company.
We’re excited to finally post the case study for this beauty of a brand, and put it out into the world. Introducing Beyond Booze, a start-up cannabis-infused beverage line looking to transform the way we think about social drinking.
INSIDE THE STUDIO
The new website has launched today, and we couldn’t be more excited! New case studies, a refreshed UX, and streamlined visuals have made this the best website the studio’s had to date.
It’s no secret that in 2026, the creative and tech industries have been, shall we say, weird. It’s never been weirder for anyone, but especially for young designers and design students who may be wondering if they’ll ever get a fair shot. With that in mind, we’re announcing that we’ll be offering monthly Portfolio Review slots to help advise, realign, and reinvigorate young designers for their current or future job search.
Congratulations to our clients at Aradigm Health for exiting stealth mode today and launching their new website! We couldn’t be more excited for them and were stoked on partnering up on the site design and build during this past summer.
We’re excited to announce that we’ve won Gold at the 2025 Davey Awards for our branding work for EP Martial Arts! We worked with the founders to create a revitalized brand strategy, brand architecture and identity system for their gym and various martial arts programs, as well as a new Squarespace e-commerce website.
With a content strategy and UX driven to show value, an updated design system, and a new website built to scale into the future, we’re excited to congratulate our clients at Copley for their new website launch.
It’s been a while since we’ve updated the Process Book! So we wanted to change that with the newly launched case study for our clients at Garden Remedies!
After a 2-3 month endeavor, we’re proud and excited to announce the new brand and website launch of our clients, EP Martial Arts! Today’s a day that we’ve been waiting for, especially since this project was just straight-up fun from start to finish.
With all of these things in mind, I’m feeling more motivated than ever about our outlook for 2025 and where we’re going to take the studio; with more amazing new opportunities for bigger projects, even better work, and stronger brands.
Almost a year out from its initial launch, we’re excited to announce that our branding and website design work for Lynn Music Foundation has won a Silver Award from the Davey Awards! We couldn’t be more stoked about this, especially since, at the time, it was easily the most dynamic and immersive branding we’ve done to date.
It’s hard to believe that September’s almost done. It’s even harder to believe that it’s been a few months since our last article for The Process Book! Since that time, we’ve been heads down on some really exciting projects, working with new clients and finding new ways to empower ambitious, young brands across tech and e-commerce. With that, here’s the deep dive of what’s been going on!
We couldn’t be more honored and excited to unveil some of the new rebrand work we’ve done for the Lynn Music Foundation, a non-profit organization based in Lynn, MA with the mission of providing the professional space and resources to amplify prospective artists within marginalized communities.
We’re excited to announce that the brand identity for our clients, Beyond Booze, will be featured on Design Rush later this month for their “The Best Brand Designs” article!
Since our website launched back in March, we’ve been heads down on new projects and talking to new prospects.
So to start of 2022, we’re writing about the biggest rebrand undertaking we’ve done in a while: Us.
It all begins with an idea.
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